Product Demo · Shopify · 2025
Shopify Demo Store
Built a complete Shopify demo store from scratch to showcase a new Penida.io app for sales and onboarding.
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Problem
Launching a new Shopify app meant the sales and onboarding teams needed a functional environment to show merchants what the app does in context — not slides, not mockups, a real store with real product pages, real cart, real checkout. We didn't have one.
Approach
I took ownership of building the demo store end-to-end. That meant Shopify theme setup, product catalog design, collection structure, page content, checkout configuration, and integrating our app so every feature it ships could be shown live. I used my five-plus years working inside Shopify stores to skip the usual ramp-up time.
Solution
A complete demo store, dark-themed and polished, with the new app configured and visible across the customer journey. The store is used by the team for sales calls, onboarding sessions, and internal QA.
Result
- Live asset used for sales demos and onboarding from day one.
- Reduced dependency on engineering for demo environments.
- Functions as a permanent QA playground for future app versions.
Role & Stack
- Role
- Solo build — design, theme, configuration, app integration
- Stack
- ShopifyLiquidPenida.io app
- Status
- Live